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THE NEW LEXUS LS430: THE ADVANCE TO AUTOMOTIVE PERFECTION

Thursday 30 October 2003

THE NEW LEXUS LS430: THE ADVANCE TO AUTOMOTIVE PERFECTION Key points


New Lexus LS430 design concept gives a smoother exterior profile and supreme aerodynamic performance


On sale in the UK from 1 November


Single model range with all-embracing luxury specification


Enhancements to performance, comfort and safety


4.3-litre V8 engine combined with new Super ECT-i six-speed automatic transmission with sequential shift mode delivers stronger performance and improved fuel consumption


Driving dynamics and smoother ride delivered by refinements to the air suspension and chassis


10 SRS airbags, including European-first driver and passenger knee airbags


Advanced technology features, including AFS (Adaptive Front-lighting System) headlights, Lexus rear view camera, power door closing, Bluetooth connectivity and voice recognition functions


DVD-based Lexus Navigator system with touch-screen activation and Electronic Traffic Avoidance (ETA)


Strong cost of ownership profile compared to all key market rivals


On the road price £56,850


Insurance group 17E

THE NEW Lexus LS430

The new Lexus LS430, the third generation of Lexus’s flagship, represents an important step closer to the goal of every luxury car manufacturer; automotive perfection. This is not an idle boast, the new LS430 builds on Lexus’s experience of more than a decade as a luxury market leader by achieving even greater levels of quality, performance, safety and refinement and integrating advanced technology that is both effective and simple to use.

Continuous improvement has always been at the heart of Lexus’s operations and that principle was fully embraced in the strategy to create the new LS430. The design team identified three key factors: more stylish exterior design; perceptible changes to the driving performance; and the adoption of more advanced technology features. In all these respects, the new LS430 succeeds in moving the industry benchmark even higher.

On sale in the UK from 1 November, the LS430 is presented as a single model range with a comprehensive specification that raises the luxury segment standards in comfort, convenience, refined performance and safety. The on the road price is £56,850, sustaining the Lexus LS430’s reputation as the best value for money car in its class. That status is further reinforced by Lexus’s unmatched levels of customer service and satisfaction, as witnessed by three successive J.D. Power and Associates Gold Awards.

REFINING DESIGN

The exterior design is a dynamic evolution of the LS430’s established shape, expressed most strongly in changes to the shape of the bonnet, the new front grille and the adoption of the new AFS headlamp units. The overall effect is to give the car a lower and wider front-end appearance and more muscular bonnet profile.

Some of the most important changes are actually hard to detect with the human eye. More precise body stamping accuracy has been achieved and this combines with smoother bodywork and underfloor profiling and flush glazing to achieve an impressive coefficient of drag (Cd) of 0.25 – among the lowest of any luxury car. For the motorist, this quality is reflected in the almost complete elimination of wind noise and greater stability in high speed driving.

The LS430’s flanks feature a smooth combination of curves and straight lines and are distinguished by new five-spoke 18-inch alloy wheels, perfectly in proportion with the car’s dimensions. At the back there is a new rear trim design which carries through the wider and lower themes of the front. The three-stage rear lamps now use LED units; these react faster than conventional lamps and so improve safety. A final flourish is provided by the twin exhausts, the tailpipes now moved into view on either side, beneath the bumper section.

POWERTRAIN WITH NEW SI

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